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What is MUST?
It is an economic association of hardware developing, producing and selling, which regards “licensed management, international chain, one-stop service” as the marketing mode.

Zhejiang MUST Industrial Co., Ltd. is located in “the Hardware Center of China” ——Yongkang City, Zhejiang Province. The company takes the advantage of brand effect of the local hardware industry, the Science&Technology Hardware City of China and Chinese Hardware Exhibition. And with scientific marketing ideas and advanced marketing mode, it carries on the resources integration and takes others’ advantages to establish a global hardware dealing stage. The company is trying hard to provide one-stop service for hardware selling and purchasing, and push the hardware industry to leap forward to be “Chinese Wall-mart” in hardware industry with all strength.
Zhejiang MUST Industry Co., Ltd. owns independent brand of “MUST” and producing technique. The company, breaking the traditional management mode, is one of the first that adopts the management mode of “unified purchasing and retailing in batches, brand management and licensed chain”. The products of the company can be divided into 8 kinds: cup, car, cooking utensil, electron-balance, tools(auto, manual, breeze-energy, gas-energy and gardens tools), small appliance, exercise equipment, and kitchen appliance. The company and more than 100 large and medium sized hardware manufacturing enterprises establish an joint-stock association of merchandising, with the ability of trade in domestic and product import&export.
Zhejiang MUST Industry Co., Ltd., with the effective resources integration and brand introduction, builds an independent brand of “MUST” with strength. Now “MUST” is one of the best brands on CCTV, and be introduced on many other television stations and newspapers in domestic. And it offers a high-tech purchasing stage for the dealers all over the world.

Welcome to join the MUST International Chain Merchandise Organization, and achieve more success with the corporation of MUST.

What are the core competencies in MUST?
Take advantages of others, exchange resources, achieve more success by corporation
What are the core competencies in MUST?
Take advantages of others, exchange resources, achieve more success by corporation

Four advantages
1.Purchasing advantage: unified purchasing. More than 300 companies in the association, performing the principle of MUST Association, offer all kinds of products. Customers can get all the products directly from the producing factory, so it reduces the purchasing cost and enhances the market competition ability.
2.Sales advantage: Unified market to realize “no distance manufacturing”. It provides one-stop service of all kinds of products for the dealers to satisfy the market demand. The purchasing advantage of MUST guarantees the marketing management network, and makes the “low price, best quality” coming true.
3.Quality advantage: Unified standard. Control the core technique of the product , build developing departments and guarantee the quality by strict examination from manufacturing to product checking.
4.Talent advantage: With the excellent marketing talents and information network, pay attention to the independent intelligence property right, encourage the product innovation.

Why to choose MUST?
Brand management, low price with best quality
Five reasons
1. Low price: Unified large-scale purchasing guarantees to acquire the best quality products, enjoy the best preferential price and acquire the most advanced product.
2. Cost saving: Reduce the middle-link cost, lower the circulating expenses, and get more benefit.
3. Excellent service: One-stop service makes product purchasing more convenient and colorful. It is just like a “small-size hardware center” to provide all kinds of service.
4. Little risk: Spot purchasing and transparent management.
5. Quick Information: The management network of MUST offers the dealers accurate product information and market information, then carries on the product developing in time to occupy the market at the first time.


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